Sal is a versatile E-Commerce and Operations Strategist with a passion for building, optimizing, and scaling digital infrastructure. With five years of hands-on experience, he specializes in e-commerce development, process automation, and backend logistics, ensuring businesses don’t just have a website—but a fully functional, high-performing digital ecosystem.

A graduate of the University of Tampa, Sal earned a Bachelor of Science in Finance with a minor in Management Information Systems (MIS), equipping him with a strong foundation in data-driven decision-making, business strategy, and financial modeling. His leadership skills were evident during his time in Zeta Beta Tau, where he served as Finance Director in one year and Risk Management Director in another, managing the organization’s financial operations and ensuring risk compliance.

Originally from Maine, Sal has always had a deep appreciation for the outdoors, fishing, and adventure. His love for problem-solving extends beyond nature and into the digital world, where he continuously hones his skills in technology, AI, and software development. A self-taught developer, Sal is proficient in CSS, HTML, JavaScript, Python, and Liquid, allowing him to create custom solutions tailored to business needs.

As a Shopify expert, Sal has successfully built and optimized e-commerce stores, backend workflows, and automation processes, making online businesses more efficient and scalable. His expertise extends to WordPress, Wix, GoDaddy, Webflow, Figma, Squarespace, and other web development platforms, ensuring that regardless of the project, he can deliver a functional, conversion-driven solution.

Beyond his technical skills, Sal is a firm believer in adaptability and continuous learning. He thrives in fast-paced environments, always staying ahead of emerging technology trends, AI advancements, and digital innovation. Whether streamlining logistics, optimizing user experience, or developing scalable e-commerce platforms, Sal is dedicated to delivering real, tangible results that drive business success.